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Small Change

A new movement is afoot that promises to save the world by bringing the magic of the market to philanthropy. Nonprofits should be run like businesses, its adherents say, and businesses can find new sources of revenue by marketing goods and services that benefit society. Dubbed “philanthrocapitalism,” its supporters believe business principles can and should be the primary drivers of social transformation. What could be wrong with that?

Plenty, argues, former Ford Foundation director Michael Edwards. In this hard-hitting, controversial expose he marshals a wealth of evidence to show just how far short the promise of philnthrocapitalism has fallen, and why the whole concept is fundamentally flawed. Edwards argues that business thinking corrupts civil society. It’s time to differentiate the two and re-assert the independence of citizen action.

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